Why fortnightly completion briefs hold attention
Workflow completion drifts slowly. A fortnightly pack gives enough sessions to spot pattern changes without flooding inboxes.
Keep each brief short: top movers, one stubborn step, and one recommended action. Deep dives belong to separate drop-off analyses, not every cycle.
During a major release window, tighten temporarily to weekly. Return to fortnightly when the noise settles.
If nobody reads the pack, shorten it further before you add more charts. Attention is the scarce resource—not event volume.